In a few months, Starbucks fanatics will get to see some changes when they get hold of their next cup of coffee.
Early this 2011, Starbucks has unveiled a new logo which now drops the words "STARBUCKS" & "COFFEE" that encircles the iconic Siren Lady.
Starbucks leaders say the changes to the logo are in some ways a metaphor for the company dropping the boundaries of its own business and growing into new areas, that is to say, that the company will be expanding into some other wider business lines beyond coffee, and going into more international markets.
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